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Validating new product & service startup business models, by Tristan
1 July 2022 @ 2:00 pm - 3:00 pm AWST
In this session, we run through the processes involved in validating business models for new products & services
Before we embark on the objective of ‘validating’ product and service companies in the real world it is important to define what we really mean…
In this session we breakdown this definition into the following constitutent processes and objectives:
1. Customer Discovery
2. Product Concept Testing
3. Competitive Intelligence
4. Finding the right mentors/advisors
5. Customer Validation
6. Finding your place in the supply chain
7. Customer Journey Testing
8. Discovery & Validation of Key Partners
9. Understanding Key Partner Psychology
10. Sales Process Testing
11. Customer Creation
12. Achieving Product-Market-Channel-Model fit
13. Maintaining Market Intel Currency
14. Structure an advisory board for the business
15. Discovering additional/scalable channels platforms for your work
16. Company Building