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TZID:Australia/Perth
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DTSTART:20250101T000000
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DTSTART;TZID=Australia/Perth:20260917T220000
DTEND;TZID=Australia/Perth:20260917T230000
DTSTAMP:20260910T115213Z
CREATED:20260910T114600Z
LAST-MODIFIED:20260910T115213Z
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SUMMARY:LESI Webinar on Data Economy and Business Value Creation
DESCRIPTION:Webinar on Data Economy and Business Value Creation\n\n\n\nJoin this practical 1-hour session to explore how to assess the economic value of datasets\, discuss the key capabilities that organisations need to unlock business value from data\, and hear first-hand insights from a leading global company. \nFollowing a welcome by Erika Jimenez Leube\, President LES Spain & Portugal\, we will discuss: \n\nMarket Trends & Data Valuation Demo. Why data is a strategic business asset and why understanding its economic value matters. Includes a live demonstration of a data valuation tool. Speaker: Santiago Azcoitía\, Assistant Professor\, Universidad Politécnica de Madrid.\nFrom Data to Business Opportunities. How organisations can build the capabilities needed to transform data into new products\, services\, and business opportunities. Speaker: Francisco Velasco\, Director Open Innovation Company\nHow Leading Companies Are Creating Value from Data. Real-world lessons and practical experiences from a global enterprise on leveraging data to drive business value. Speaker: Helena Molina\, Lead IP Counsel SITA\nQ&A. Open discussion and questions by the audience.\n\nBy LES Spain & Portugal
URL:https://wainnovationcalendar.com.au/event/les-webinar-on-data-economy-and-business-value-creation/
LOCATION:online\, Australia
CATEGORIES:Seminar / Panel Discussion / Conversation
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DTSTART;TZID=Australia/Perth:20260918T230000
DTEND;TZID=Australia/Perth:20260918T233000
DTSTAMP:20260910T115146Z
CREATED:20260910T115007Z
LAST-MODIFIED:20260910T115146Z
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SUMMARY:LESI WEBINAR: IP Valuation from Theory to Practice
DESCRIPTION:IP Valuation from Theory to Practice\n\n\n\n\n\n\n\n\n\n\n\n\nLES USA & Canada\n\n\n\n\n\n\n\n\n\n\n\nThis 50-minute webinar will explore the strategic importance of intellectual property (“IP”) valuation and the wide range of business circumstances in which understanding the economic value of IP can inform better decision-making.\nThe first half of the program will examine the growing importance of intangible assets\, the principal types of IP\, and how valuation can support investment prioritization\, resource allocation\, and optimization of IP portfolios\, while addressing common misconceptions about what actually drives IP value. The second half will focus on the practical applications of IP valuation across mergers and acquisitions\, licensing and commercialization\, litigation and dispute resolution\, and financing and capital-raising activities. Throughout the discussion\, the presenters will distinguish economic value from concepts such as development cost\, patent quantity\, technological strength\, and legal validity\, while highlighting how valuation principles intersect with licensing strategy and damages analyses. The program will conclude with practical perspectives on common misconceptions surrounding IP valuation and how licensing professionals and valuation experts can work together more effectively to support commercialization\, negotiations\, and strategic decision-making.
URL:https://wainnovationcalendar.com.au/event/lesi-webinar-ip-valuation-from-theory-to-practice/
LOCATION:online\, Australia
CATEGORIES:Seminar / Panel Discussion / Conversation
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BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20260930T230000
DTEND;TZID=Australia/Perth:20260930T233000
DTSTAMP:20260910T115825Z
CREATED:20260910T115825Z
LAST-MODIFIED:20260910T115825Z
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SUMMARY:LESI WEBINAR: Brand Expansion & Licensing
DESCRIPTION:Brand Expansion & Licensing Part 8 – Optimization\n\n\n\n\n\n\n\n\n\n\n\n\nLES USA & Canada\n\n\n\n\n\n\n\n\n\n\n\nWhat actually makes a brand “own-able\,” and why does it matter more than almost anything else when you’re deciding how far to expand? \nIn this session (hosted by LES USA-Canada)\, Pete Canalichio (Founder and Managing Partner\, Brandalive) will unpack the LASSO Framework’s Own-ability pillar through real cases like Louis Vuitton’s trademark battle with My Other Bag and Coca-Cola’s “Share a Coke” campaign\, then dig into the three paths brands actually use to grow: franchising\, M&A\, and co-branding\, with lessons from Subway\, Disney/Marvel\, and BMW x Louis Vuitton along the way. \nWhether you’re weighing how to protect your brand’s identity or actively exploring your next expansion move\, you’ll walk away with a sharper framework for making that call.
URL:https://wainnovationcalendar.com.au/event/lesi-webinar-brand-expansion-licensing/
LOCATION:online\, Australia
CATEGORIES:Seminar / Panel Discussion / Conversation
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