Defining a winning partnership strategy for your business

In this session, we focus on what to consider when defining the partnership strategy for your small business or startup

As markets for product & service categories mature they inevitably get MORE competitive.

In order to compete and win, we need to execute upon a winning partnership strategy for our businesses.

During this session we will discuss what we need to consider when considering prospective partners including:

1. Achieving critical mass through partnerships

2. The line of contact between competitive coalitions

3. Discussing the difference between Competitive & Collaborative organisations

4. Interdependent relationships between organisation

5. How markets self-organise on the basis of necessity

6. Why your partnership strategy is more important than your value proposition design