Universities often want stronger relationships with SMEs, yet collaboration can falter when academic and business priorities, timelines and expectations do not align.

In this fireside chat, Darko Pantelic, Assistant Professor of Business Administration at Jönköping International Business School, will explore community-engaged learning as a practical route into university–SME collaboration. Drawing on more than ten years of real-client course delivery, the conversation will examine how students, educators and SMEs can work around authentic business challenges, where friction typically emerges, and what institutions need to do to turn individual initiatives into embedded and repeatable practice.

Learn more and register here